Quote of the day:

“You don't take a photograph, you make it.” 


Little nuggets of commentary and info on cannabiz from the Plaid team.

Packaging is such a critical piece to brand wins and losses in this market, now is an ideal time to evaluate your process.
Up against an impressive roster of Silicon Valley agencies, Plaid took home 3 Gold Awards and a Best in Show at the 2018 Silicon Valley ADDY Awards through its sister agency McDill Associates.
Santa Cruz based branding agency, Plaid Marketing, has earned two 2018 GDUSA Design Awards...
When you’re as passionate about building a brand, the idea behind this product was to create a healthier alternative to edibles...
It was another record-breaking show where the heavy hitters of the California cannabis market gathered to learn, network and see the latest and greatest...
At our sister agency, McDill Associates -- almost every year we’ve successfully earned a new design recognition for packaging design.
No matter what type of purchase decision we’re faced with, we all shop with our eyes.
We’re guessing just about everyone is in the same boat so we’ve created this handy infographic to break it all down.
True Origins™ Brand Development
There’s nothing we love more than talking to people as passionate about cannabiz branding as we are...
If you haven’t read the 2016 report from online cannabis delivery service Eaze, you need to take a moment now to do it.
You’ve gotta love it when you see one of those things that started as a half baked idea end up a mind blowing success.
In the Q&A that followed a recent webinar from Frontier Data about Online Ordering Trends in California, the topic of photography in cannabis marketing came up.